About

Merlin Li

Chief Designer

Hipier brand originates from "high quality" and "pioneer", representing the brand's consistent pursuit of providing users with the high quality and ultimate cost-effective products, as well as striving to be a pioneer of innovative products in the outdoor camping industry.

The company’s Chief Designer, Merlin Li, has been in the outdoor camping industry for over 10 years and has always had a passion for outdoor travel and camping. He realized that many camping products on the market had complex designs and high prices, which discouraged some people who were willing to explore nature. As a result, he followed his heart and passion to start designing custom practical, reliable, and aesthetically pleasing outdoor camping products, and thus, the Hipier brand was born.

No one will reject a high-quality and cost-effective outdoor product. If there is, then the core design is not popular, let’s talk about it, camping lovers.

Our Advantage

Our Design Philosophy

1.Lightweight: We focus on lightweight design to reduce the burden of carrying and make hiking and camping more convenient.
2.Comfort: We pay attention to user experience, consider ergonomics in design, and use high-quality materials to make users feel comfortable and warm during use.
3.Safety guarantee: We pay attention to outdoor safety, and have added some safety guarantee elements into the design, such as wear-resistant, anti-splashing water, anti-.mosquito, etc., to ensure the safety and health of users.
4.Simple and beautiful: We pay attention to the simple and beautiful design to meet the aesthetic needs of users, and it is easy to match with outdoor equipment.
5.Practicality: We pay attention to the practicability of our products to meet the actual needs of users, such as better warmth retention, more ventilation and better storage design, etc.

Testimonials

"One of the best things about outdoor camping is the sense of community they foster. Whether it's sharing gear recommendations with fellow adventurers or exchanging stories around a campfire, these products have brought people together and created lasting memories."
Paula Robinson
"These products have taught me the value of simplicity and resourcefulness. From compact camping tent to portable gears, these products have made me realize that sometimes, all we need is the essentials to have an unforgettable outdoor experience."
Luis Carlos
"There is something incredibly liberating about relying on bushcraft tent for survival. Knowing that my gear can withstand extreme weather conditions and keep me safe gives me a sense of confidence and empowerment."
Alicia Stone
"This durability and reliability of outdoor gear have truly impressed me. Whether it's the bushcraft tent and 3D mats, these products have stood the test of time and allowed me to explore the great outdoors with ease."
Matthew Johnson
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